Jebsen & Jessen, Nactarome bring natural colour solutions to Southeast Asia and China

Jebsen & Jessen Ingredients (JJING), the ingredients business unit of diversified industrial conglomerate Jebsen & Jessen Group, and Nactarome, a European group specialising in the production of natural flavourings, colours and functional ingredients, announced a new partnership agreement that will see JJING become the exclusive distributor for Nactarome's food and beverage colouring solutions in South East Asia and China.

JJING promotes and distributes chemical and life sciences ingredients for multiple industries and manufacturing applications, including food ingredients, pharmaceutical, personal & home care, and performance chemicals, with a direct presence in eight ASEAN countries and China. Although a relatively young group (formed in 2018), members of Nactarome have roots dating back to the twentieth century. The group focuses on providing a comprehensive portfolio of all-in-one natural flavourings, extracts, colourings and functional ingredients for the global food and beverage industry. Nactarome has seen exponential growth in the last five years, now comprising 11 production sites with over 500 employees.

The new partnership will see JJING leverage its extensive network in South East Asia and China to distribute Nactarome's range of colouring solutions, under the brand FiorioColori. These clean label colouring products will now be available in the Philippines, Vietnam, Thailand, Myanmar, Malaysia, Indonesia and China.

Geoff Allen, Managing Director, Asia Pacific, Nactarome, commented, “The FioriColori brand has a successful history of providing cost-effective and stable colouring solutions for a variety of applications in the food and beverage industry. Due to the continued success of our European operation, Nactarome has decided to work exclusively with Jebsen & Jessen to expand our reach in selected geographies in the Asia Pacific.”

“We are honoured to partner Nactarome and add their colouring solutions to our portfolio of product offerings, to strengthen our ability to deliver global standards of expertise and solutions to our valued customers. With our strong track record and extensive network in South East Asia and China, we look forward to bringing Nactarome's high-quality solutions to the industry.” said Ms Ratana Vongmukdaporn, Regional Business Line Head – Food and Pharmaceutical & Personal Care, Jebsen & Jessen Ingredients (T) Ltd.

The variety of natural colours available from FioriColori's natural and clean label ranges will allow JJING to provide customers with a wide range of ingredient choices for their product developments. The partnership will also allow customer product ideas to be translated into real products in order to meet the growing consumer demand for clean label and authentic ingredients.