Sidel announces 2 senior promotions

LIQUID packaging major Sidel has made two appointments in senior positions to further strengthen its ability to meet increasing market demand in PET solutions. Pavel Shevchuk has been named Zone vice president for Europe and Central Asia, and Alessandro Paini has been appointed vice president of Product Management.

Sidel names Pavel Shevchuk (left), Zone vice president for Europe and Central Asia, and Alessandro Paini (right), vice president of Product Management

The announcements are part of the company’s ongoing commitment to developing its business worldwide through a combination of global experience backed by local sales and service support through proximity to customers, said Sidel.

Ukrainian-born Pavel Shevchuk will head up the team at the recently opened regional headquarters in Frankfurt, Germany, which will be responsible for activities across 60 countries, representing a mix of both mature and emerging markets. Mr. Shevchuk was previously managing director at Sidel Vostok, the company’s base for operations in Russia, having also spent 12 years at Sidel sister company Tetra Pak where he held leadership roles in both Ukraine and Indonesia. He brings to the position a strong track record, including his experience from the growth markets of Eastern Europe, relocating from Moscow to Frankfurt.

Alessandro Paini brings over 20 years’ experience with Sidel, including vast customer and business management knowledge to his new role when he joins the team based at the company’s global headquarters in Zug, Switzerland.  as Vice President of Product Management. Since joining Sidel in 1994, Mr. Paini has developed his career in sales and product management in the Engineering and Packaging Solution Division, including his most recent position as Zone vice president for Europe and Central Asia.