Whey protein hydrolysate without the bitter taste

Whey protein hydrolysate is more readily absorbed than intact whey protein, giving the body quicker access to amino acids¹ and potentially reducing muscle damage.² Several studies have shown that athletes experience improved recovery after intense exercise when they consume whey protein hydrolysate.³

However, whey protein hydrolysates are known for a bitter taste not found in traditional whey protein isolates or concentrates. This unpalatability is a common challenge for sports nutrition brands during product development.

Arla Foods Ingredients’ new 100% whey protein hydrolysate Lacprodan® HYDRO.PowerPro overcomes this challenge. It is 50% less bitter than comparable products with a similar degree of hydrolysis (21-27%).⁴

Anne Louise Friis, Health & Performance Nutrition Manager at Arla Foods Ingredients, said: “The benefits of whey protein hydrolysate for post-exercise recovery make it ideal for sports nutrition applications. However, its unpleasant taste is a familiar challenge during product development. Lacprodan® HYDRO.PowerPro solves this problem, offering all the power of whey hydrolysates without the bitter taste. It paves the way for a new generation of protein products that act quickly but also taste great.”

Lacprodan® HYDRO.PowerPro is ideal for powder shakes and ready-to-drink protein beverages. Sourced from grass-fed cows* and made in Europe, it is fat-free, non-GMO, Halal and Kosher. On-pack benefits include high-in-protein, no added sugar, great taste, low bitterness, easy-to-dissolve and low viscosity.

Arla Foods Ingredients will showcase Lacprodan® HYDRO.PowerPro at Booth #1565 of SupplySide West (17-18^th October in Las Vegas). Concepts on show will include a 300ml shake packed with 20g of protein and a ready-to-drink protein water.

Notes

1. Morifuji M, et al. J Agric food Chem. 2010, 58 (15): 8788-8797

2. Hansen M, et al. Int J Sport Nutr Exerc Metab. 2014,25(2):97-109

3. Brown MA, et al. Appl Physiol Nutr Metab. 2017:apnm-2017-0412

4. Based on blinded sensory evaluations

*1.During periods of shortage of pasture growth and nutritional value of the grass, our farmers may give the animals foliage-based supplemental feed such as silage or hay.

  2. The nutrition of our cows may also include the incidental feeding of grain, which may occur to ensure the animals’ well-being. Livestock may only be given feed that complies with the relevant legal requirements.

 3. We believe that the above-mentioned points are fully consistent with the USDA definitions of Grass/ Forage Fed.